Electrolux, ‘The Big Clean’

30' TVC & brand film for Electrolux campaign, ‘The Big Clean’

Filmed in one of Stockholm’s filthiest streets during the summer, the campaign explores what a difference cleaning the surroundings can have on life for the local residents.


Client: Electrolux
Agency: Anamoly UK
Production Company: Kode
Executive Producer: Jack Goodwin
Producer: Jen Gelin
Director: Andrew Telling
DOP: Joe Maples
Service Production: Simon Hernadi, SAJ&co Films
Production Manager: Kim Jansson
Edit: Ryan Clarke @ Post89
Music: Father
Sound Mix: Envy
Grade - Danny Wood @ Envy
Agency Producer: Malika Ruef
Creatives: Jenny Kang & Whitney Ruef
Executive Creative Director: Jo Corcoran