Vodafone - Curve

Campaign for Vodafone Smart Tech Division new bike light product Curve. Filmed in and around London, we follow 4 cycling protagonists on their daily rituals and routines, as they discover and use the Vodafone light & app.


Client: Vodafone Smart Tech
Agency / Prod Co: &Friends (formerly MrWhite.tv)
Talent : Jess Duffy, Leon Cerrone, Alec Briggs & Dalila Lecky
Director: Andrew Telling
DOP: Thomas Wootton
First A/C : Rich Savage
Trainee Camera: Mike Mroczek
Gaffer: Vini Curtis
Second Unit Director: Mark Jewitt
Second Unit DOP: Phil Thomas
First AD: Dominic Asbridge
Second AD : Chris Mears
E-Bike & Grip : Chris @ Uppercut Productions
Movi Tech Gimbal : Ibrahim @ Ascension Films
Art Director: Sarianne Plaisant & Nick Hancock
Locations Manager: Luke Jackson
MUA & Warddrobe: Joanna McKenna & Rhona Ezuma
Runners: Lucinda Grossmith, Alix Williams & Jessica Ghielmetti
Drivers: Teigh Adeolokun & Naomi Maroon
Covid Officer: James Burgess
Editor: Gerrard Harris
VFX: Harry Nelder
Music Composition & Sound Design: Father
Colourist: Jessica Vile @ Vile Colour
Producer: Harvey Palmer & Alessandra Peretti
Production Assistant: Chloe Vialou Clark
Executive Creative Director: Matt Carol
Creative: Harry Woulds